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Monster Norway improves visibility, efficiency and productivity

How we helped

Working with Zaptic for over 9 years, Monster Energy continue to maximize their efficiency, productivity and visibility of data with higher data quality and real-time reporting.

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The Problem

Data Quality and Real Time Reporting

Some of the key challenges Monster Norway was experiencing was a lack of consistency in their data structure, a lack of trust in their data accuracy and being able to report effectively on performance and efficiency of their team.

“Before Zaptic we were working with different Excel files or Google Documents, and things like that. Before we implemented it, it was just a wild guess or best estimate in some of our Excel trackers or Google forms or other manual methods that were prone to error and difficulties.”
Thomas van Rijmenam, Country Sales Manager
Approach

Why Zaptic?

Thomas van Rijmenam:Zaptic already worked with the UK team and so it was the most logical thing to do. We were looking for a reporting tool to capture the TDM activities and to put them into some kind of dashboard. I think there are many ways of doing this, but I think what was built for me in Zaptic was straightforward. It’s easy. The next step is to then pull the data in, and put it in the dashboard. It’s straightforward.

He continues: It’s simple, easy to use. It’s even easier to use and function than before and I think we’re really making a difference as it’s taking up less time for TDMs’ to fill it in when they are in store. It is much easier to use even than the old version, which means they fill it out in real time, improving data accuracy.

Christoffer Fatland, Regional Manager, Norway, adds to this: A service minded Consultant can only work within the framework of the software tool.

I find that with the Zaptic team it’s a high willingness to support, but also willingness to challenge the flexibility of the software, to provide an optimal solution for us.

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Outcome

The Solution

Zaptic functions as a one-stop-shop, because in addition to building the flow and tracking the data, you have the dashboards available in Zaptic. Christoffer Fatland explains.

He continues: We can easily track tasks that needs to be done. And of course, the Power BI showing the finished calculations are a huge time saving benefit. Zaptic also measures how much time the sales reps use per store visit, allowing us to benchmark the efficiency for each outlet.

Thomas van Rijmenam adds: It went from a paper exercise to digitalized so there's no discussion. Before Zaptic TDMs were just filing in documents, which was messy. If I needed to calculate their bonus or to see what they have done, it was difficult.

Now there's no discussion about it, if it's not there logged in the system then you haven't done it. There's now an effective way to track activities completed which is more efficient and professional.


Feedback From Users

Christoffer Fatland highlights: The end users find the flows easy to use. Implementation went smoothly. There are some functions in the software that I want to start using even more going forward. For instance, assigning task follow-ups and utilizing the guides functions even more.

I think for me personally it frees up hours and let's say somewhere between four and eight hours a week, which is a huge saving.
Christoffer - Regional Manager, Norway